Privacy Policy – The Puppy Pop
The Puppy Pop values the privacy of all customers, visitors, and users of our online pet store. We are dedicated to safeguarding personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
This Privacy Policy explains how we collect, use, disclose, and protect personal information when you interact with our website (www.thepuppypop.com.au) or when you contact us directly via email at sales@thepuppypop.com.au
Our aim is to make your shopping experience simple, safe, and enjoyable, while ensuring that your privacy is always protected.
Definitions :
In this Policy, the following definitions apply:
- The Puppy Pop, we, us, our – refers to The Puppy Pop Pty Ltd (ABN: 689 912 347 ) and its related bodies corporate (as defined in the Corporations Act 2001 (Cth)).
- Organisation – means a natural person, company, partnership, unincorporated association, or trust that is not a small business operator, political party, or government authority.
- Payment Gateway Provider – refers to a PCI DSS (Payment Card Industry Data Security Standard) compliant third-party provider used by us to securely process electronic payments.
- Personal Information – means any information or opinion about an identified individual, or an individual who is reasonably identifiable, whether true or not and whether recorded in material form or not.
- Privacy Act – refers to the Privacy Act 1988 (Cth).
- Store – refers to our online e-commerce store available at www.thepuppypop.com.au
How, What and Why We Collect Your Personal Information
We collect information about you in several ways, including:
(a) Information You Provide Directly
When you make a purchase or attempt to make a purchase through our Store, our Payment Gateway Provider may collect and securely process certain information such as:
- Name
- Billing address
- Shipping address
- Payment information (including credit card or account details)
- Email address
- Phone number
We may also collect this information when you:
- Contact us via sales@thepuppypop.com.au
- Engage with us on social media
- Sign up for our newsletter or promotions
- Create an account on our Store
This is referred to as Order Information.
(b) Information We Receive from Other Sources
We may receive additional information from:
- Business partners, sub-contractors, and logistics providers
- Advertising networks and analytics providers
- Payment Gateway Providers and merchants
- Third-party applications that integrate with our Store
(c) Information We Collect About Your Device
When you browse our Store, we automatically collect technical information including:
- IP address
- Browser type and version
- Time zone and settings
- Operating system and device type
- Cookies and tracking technologies
- Pages viewed, search terms, and referral websites
This is referred to as Device Information.
What Information Do We Collect and Why?
At The Puppy Pop, we value your trust and are committed to being open about the information we gather and how it helps us deliver the best possible experience for pet lovers across Australia. The details we collect are only used to process your orders, enhance our services, and keep your shopping experience safe, simple, and enjoyable.
Order Information – We collect order details to process your purchases, organise shipping, provide invoices, confirm your orders, and keep you updated on their progress. This information also helps us prevent fraudulent transactions and, if you have opted in, send you special promotional offers.
Third-Party Information – Some information is shared with trusted third parties to enable secure payments, enhance store features, provide account access, and optimise our advertising and marketing activities.
Device Information – We may collect details about the device you use to access our store. This helps us detect fraud, analyse shopping habits, improve website performance, enhance the overall customer experience, and provide relevant, localised information.
Contact Details (name, email, phone, address) – Your contact details help us set up accounts, handle your orders, offer prompt customer support, send marketing messages (with your approval), and respond quickly to product or enquiry requests.
Product Feedback or Reviews – When you leave reviews or feedback, we use this information to improve our products, enhance our services, and guide our business activities so we can continue to deliver the best for you and your pets.
Web Analytics Data (cookies, IP address, browsing activity) – We collect analytical data to improve site functionality, gather statistics, ensure compliance with applicable laws, and support targeted advertising so you receive relevant offers and updates.
Audio or Call Recordings (if applicable) – If you contact us by phone, we may record calls for training, dispute resolution, and quality assurance purposes.
At The Puppy Pop, we only collect the information necessary to serve you better, protect your security, and continue bringing quality pet products online across Australia. For any questions or product enquiries, you can always reach us at sales@thepuppypop.com.au
Do Not Track Settings
Please note that our Store does not alter data collection practices when a Do Not Track signal is received from your browser.
Sharing Your Personal Information
We may share your information with trusted third parties, including:
- Logistics partners – to ensure safe and timely delivery of pet products Australia-wide.
- Payment Gateway Providers – to securely process transactions.
- Analytics and marketing providers – such as Google Analytics, Facebook Ads, or similar platforms.
- Communication services – to send order updates, newsletters, or SMS notifications.
We may also disclose information:
To comply with legal obligations (e.g. subpoenas or court orders).
- To protect our rights, customers, and Store.
- In connection with mergers, acquisitions, or sale of assets.
Behavioural Advertising
We use your information to deliver personalised advertising and promotions. This includes remarketing campaigns across platforms like:
- Facebook (settings)
- Meta (settings)
- Google (settings)
- Bing (settings)
Storage of Your Information
We may store personal information:
- On secure servers located in Australia
- Through third-party cloud providers, which may store data in Australia or overseas
While some third-party providers may use servers outside of Australia, we take steps to ensure your information remains protected in line with the Australian Privacy Principles.
Security of Your Personal Information
We take security seriously and use a combination of measures including:
- Encrypted transactions via trusted payment gateways
- Firewalls and secure server storage
- Regular audits and compliance checks
- Restricted staff access based on role
No online system is 100% secure, but we take reasonable steps to minimise risks.
Disclosure of Your Information
We may disclose personal information to:
- Business partners, suppliers, subcontractors, and logistics providers
- Payment processors and IT service providers
- Potential buyers in the event of a business sale or restructuring
- Regulatory authorities when legally required
Website Analytics and Cookies
The Puppy Pop uses cookies and analytics tools to enhance your shopping experience.
- Cookies – small files placed on your device to remember preferences and track browsing.
- Google Analytics – collects website traffic data (does not identify individuals).
- Microsoft Clarity – used to analyse browsing behaviour, heatmaps, and site performance.
You may disable cookies via your browser settings, but some site functions may be affected.
Accessing and Correcting Your Information
You have the right to:
- Access personal information we hold about you
- Request corrections if information is inaccurate, out-of-date, or incomplete
- Request account deletion or removal of your data (subject to legal obligations)
- Requests can be made by contacting us at sales@thepuppypop.com.au
We will respond within a reasonable time. Where legally permitted, we may charge a small administrative fee for data access requests.
Complaints
If you believe we have not complied with the Privacy Act or this Policy, you may lodge a complaint by contacting us at:
📧 Email: sales@thepuppypop.com.au
We will respond promptly to investigate your concerns.
Contact Us
If you have questions about this Privacy Policy or wish to make a privacy enquiry, please get in touch with us:
📧 Email: sales@thepuppypop.com.au
🌐 Website: www.thepuppypop.com.au
We appreciate your trust in The Puppy Pop as your dependable online pet shop in Australia. Your privacy and confidence are incredibly important to us – just like your pets.